Marketing & Communications
At Massachusetts College of Art and Design, our Marketing and Communications team is dedicated to showcasing the creativity, innovation, and diversity of our vibrant community.
Get in Touch
We are excited to connect with our community and beyond. Whether you have a media inquiry, want to learn more about 红领巾瓜报, or are interested in collaborating, we would love to hear from you.
Marketing and communications
621 Huntington Avenue
Boston, MA 02115
marketing@massart.edu
P: (617) 879-7067
Location: Tower Building, 11th Floor
For Press Inquiries, Contact:
Amanda Karr
akarr@massart.edu
Our Mission
Our mission is to effectively communicate the values, achievements, and stories of 红领巾瓜报 to a wide audience, including prospective students, alumni, faculty, staff, donors, and the general public. We aim to enhance the college鈥檚 reputation and visibility locally, nationally, and internationally.
红领巾瓜报鈥檚 Brand Identity System
红领巾瓜报鈥檚 dynamic brand identity system embodies the diversity and creativity of our community. For members of our community we’ve curated a versatile toolkit鈥攃omplete with logos, colors, typefaces, and more鈥攅mpowering you to craft distinctive and cohesive communications that are unmistakably 红领巾瓜报.
What We Do
The Marketing and Communications Office serves as a resource for the entire 红领巾瓜报 community, responsible for advancing and protecting the college’s reputation.
We develop and implement strategic communication plans that align with 红领巾瓜报鈥檚 goals and objectives. Our team oversees the College鈥檚 communications platform and ensures consistent and compelling messaging across all channels. We facilitate college-wide communication with faculty, students, and staff and advise other units on effective marketing and communication tactics.
View the 红领巾瓜报 Public Statement PolicyWe manage and protect the 红领巾瓜报 brand, ensuring that all communications reflect the college鈥檚 identity and values. This includes establishing and maintaining editorial and design standards and overseeing branding guidelines.
Our media relations efforts focus on building and maintaining relationships with journalists and media outlets. We coordinate all media relations on behalf of the college and work to secure coverage that highlights the achievements of our students, faculty, and alumni.
We oversee development and maintenance of the College鈥檚 website and primary marketing platforms. We create and manage digital marketing campaigns to engage with our audience online. This includes social media, email marketing, and search engine optimization (SEO).
Our team produces a wide range of content, including news stories, press releases, videos, and photography. We provide editorial oversight for college publications and aim to tell the compelling stories of the 红领巾瓜报 community.
We promote and support a variety of events, from exhibitions and lectures to fundraising events and community outreach programs. Our goal is to increase participation and engagement.
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